
What if we told you there’s one small habit—just five minutes a day—that could drastically improve your sales game? We’re not talking about a flashy new CRM tool, an AI assistant, or a secret pitch deck. This habit is simple, free, and extremely underused by most salespeople.
And it works. So what is it?
A five-minute daily call review. Yep, that’s it. Five minutes. One call. One breakthrough at a time.
“That’s It? Really?”
Yes—really. Let us explain.
In sports, top athletes watch game films. They don’t just train—they analyse. They look at what went right, what went wrong, and how to improve. Sales is no different.
At KONA, we see too many salespeople take call after call, demo after demo, without ever looking back. But reviewing just one call a day—even just a snippet—can uncover the patterns, habits, and blind spots that are either fuelling your success… or quietly killing your close rate.
Why It Works
Think about it: You might not realise you interrupt prospects mid-sentence.
Maybe you talk too much during discovery.
Or you don’t pause long enough after asking a key question.
Or you miss subtle objections hiding behind vague phrases like “We’ll think about it.”
When you review a call—just one—you start spotting those patterns. And once you see them, you can fix them. Sales reps who review their own calls consistently outperform those who don’t. Why? Because they learn faster than their competitors.

Here’s How to Build the Habit
No need for a massive overhaul. Just do this:
- Pick one recorded call per day. It can be 5 minutes long. Doesn’t have to be a full hour-long discovery.
- Choose one focus area. For example: How well did I open the call? Did I ask strong discovery questions? How did I handle objections? Did I earn the next step?
- Take quick notes. What did you do well? What could you improve?
- Set one micro-goal. Something you’ll do differently in your next call. Small wins add up.
“But I’m Too Busy!” To be honest, everyone’s busy. But we all waste 5 minutes somewhere: scrolling LinkedIn, responding to personal calls or texts, rereading emails, etc. This habit doesn’t take time—it saves time. Because when you improve just 1% each day, your calls get better, your deals move faster, and your confidence grows. It’s not about perfection—it’s about progress.
It’s Not Just for Reps—It’s for Sales Leaders Too
If you lead a team, make this habit part of your culture. Encourage daily or weekly call reviews. Share snippets in team huddles. Celebrate what went right, not just what went wrong. Sales reps grow faster when feedback is consistent, focused, and encouraging—not just saved for the quarterly review. Your team doesn’t need more pressure. They need clarity on what good looks like.
Success Leaves Clues—But Only If You’re Looking
If you’ve ever felt like your sales results are inconsistent, or you’re stuck at a plateau, it’s probably not because you need a new pitch. You need reflection. Insight. Feedback. And that starts with five simple minutes a day.

Want to Build a High-Performance Sales Team?
At KONA, we help sales teams and sales leaders turn small habits into major wins. Our tailored sales training programs are built around what actually works in the real world – not theory. Whether your team is full of new starters to sales or experienced professionals, we’ll help them master the fundamentals, sharpen their execution, and become truly unstoppable.
👉 Ready to build a smarter, stronger sales force?
Contact KONA today and let’s customise a sales training program for your team that sticks.
Call 1300 611 288 or Email info@kona.com.au