About KONA
Meet your Trainers, Coaches,
and Mentors
Unlike many CEOs, Garret is extremely hands-on as KONA’s chief Sales Training, Call Centre Training, DISC, Strategic Planning and Negotiation Skills expert.
He has run several successful businesses, led sales and marketing teams globally and regularly consults to some of the world’s leading brands, including multi-billion-dollar multinationals. A practitioner who speaks from the heart and his experience at the coalface.
Garret is a straight shooter with senior-level credibility, whose lessons are real, raw, immediately actionable and transformative.
He is commonly referred to as a ‘business engineer’ due to his outstanding track record of transforming the bottom line and culture of the organisations he supports.
Garret Norris is also the Co-Owner of KMPT (Krav Maga Precision Training) and brings a unique perspective to self-defence. His passion lies in no-nonsense, practical defence that is not only physical but also holistic—helping people feel safer, stronger, and more capable in all aspects of life.
Garret’s focus remains the same: empowering people with practical tools to thrive and protect what matters most.
Passionate, professional people with real-world experience
Our team offers diverse experiences and skill sets, allowing us to match the right trainer, coach, mentor or support person to your organisation’s needs.
But there are some things we all have in common: a passion for what we do, a commitment to support others to be their best and real-world experience in the trenches. We truly get you, and we’ve got your back.
Glenn Dobson
Business Leader | Ironman Triathlete | Mountain Climber | Motivational Speaker
Glenn Dobson is a dynamic business executive and acclaimed motivational speaker whose journey exemplifies resilience, determination, and relentless pursuit of excellence. With a proven track record of leading innovative organizations and inspiring audiences worldwide, he embodies the spirit of pushing beyond limits—both in the boardroom and on the mountain peaks.
A seasoned business leader, Glenn has held executive roles and is the founder of The KONA Group (APAC’S Most renowned sales training organisation, driving growth, fostering transformation, and cultivating high-performance teams. His leadership is characterized by strategic insight, integrity, and a passion for empowering others to achieve their fullest potential.
Shaun Campbell
Senior Commercial Strategist I Sales Leader, Coach and Mentor
With over 25 years of experience in the gaming and consumer goods industries, Shaun is recognized as a strategic leader adept at driving commercial success and organizational growth. His career has been marked by a commitment to developing robust commercial strategies, executing them effectively across global markets, and developing and mentoring high performance Sales and Marketing teams.
Driven by a passion for innovation and excellence, Shaun continues to leverage his extensive experience to shape impactful commercial strategies, foster growth in dynamic industries, and mentor, coach and train teams. His dedication to aligning the organisation’s objectives with customer-centric outcomes remains at the core of his professional ethos.
Damien Edmonds
Training Facilitator and Consultant | Team development
Damien has extensive experience working with managers and teams wanting to improve team performance. As a specialist facilitator he has many years’ experience developing and delivering group facilitation exercises.
Damien prides himself on combining an energising style with a structured process to inspire better outcomes specific to each team’s needs.
As a certified facilitator, Damien holds a Certificate IV in Training and Assessment (TAE40116).
Sienna Anderson
Customer Support/EA to CEO
Sienna is an accomplished and customer-focused administration professional with extensive experience in delivering exceptional service. With a keen eye for detail and strong organisational skills, she excels at streamlining processes and enhancing operational efficiency. Sienna’s ability to build rapport with clients and understand their unique needs sets her apart, ensuring high levels of customer satisfaction. Her expertise spans a range of administrative tasks, including calendar management, travel coordination, and document preparation. Throughout her career, Sienna has consistently demonstrated her dedication to providing outstanding support and fostering positive relationships. With her strong work ethic and passion for customer service, Sienna is an invaluable asset to The KONA Group and wider HBB AUS Team.
Jeff McNaughton
Executive Sales Leader | Cybersecurity | SaaS | Startups
Jeff McNaughton is a seasoned executive with over 30 years of experience in IT sales and sales management, with deep expertise in software solutions for Risk, Compliance, Governance, IAM, and Cybersecurity. He is known for his ability to develop lasting relationships with senior executives—CEOs, CFOs, CIOs, CROs, and CSOs—particularly within the Finance and Insurance sectors.
Throughout his career, Jeff has worked across the full spectrum of IT—from Mainframe to Middleware to PC’s—leading high-performing sales, marketing, and business development teams in software, hardware, professional services, and training. His international track record spans more than 35 countries, driving commercial success in Banking, Finance, Insurance, and Government markets.
Timothy Kitching
Sales, Leadership and Culture
Tim firmly believes that ‘culture eats strategy for breakfast’ and must be the number one driver for organisational excellence. His extensive experience on Boards, leading teams and businesses, combined with his academic qualifications in Law and Psychology, has given him powerful insights into human behaviour and its relationship to individual and collective performance.
Mia McLeod
Business Coach
Mia McLeod is a seasoned digital sales and business leader who has forged a distinguished 20-year career at globally recognised media and entertainment powerhouses, including Walt Disney, Sony Music, and Universal Music. Specialising in digital business transformation, Mia excels in design-led digital marketing, growth strategies, social media, e-commerce, and data-driven decision-making.
In her roles heading up digital and sales teams at Sony Music and Universal Music, Mia cultivated pivotal relationships with industry leaders like Apple, Spotify, Telstra, Vodafone, and Optus, driving notable revenue growth. Mia is recognised as a music industry leader in digital licensing deals, through her strategic insights and growth success. With a passion for launching businesses and cultivating high-performing teams, Mia is a proven industry disruptor. Beyond her digital, sales and marketing expertise, Mia is also a business coach and accredited mediator. Mia offers a unique blend of creativity, strategic insight, and sales expertise which allows her to redefine success for brands and businesses. Mia helps businesses implement transformative solutions and elevate success.
Jan Marsden
HR, People and Performance
Jan is an experienced HR specialist with a broad business background in senior and executive management roles across various industries. She deploys practical leadership strategies, effective change management instruction and critical operational knowledge that positively impacts people, performance and culture.
Sarah El-Mosehli
Communications and Customer Engagement
Sarah’s extensive media and communications background, infectious enthusiasm, and strong work ethic make her an incredible asset to our team and clients. Her core areas of expertise include customer, employee and stakeholder engagement, brand storytelling, journalism and digital content creation.
The training was incredibly interesting and Garret has a fantastic ability to listen to our needs and read people, which helps him create personalised training modules that really resonate with us.
It was also great to see that this training changed the perspective of some employees who were initially sceptical about the training, getting them to rethink their views and see the value in it.
We will be having Garret back to train the wider team, deliver refreshers and provide 1-1 coaching. I’m really excited to roll this out properly in the new year and see the positive impact it has across the business.
Thank you Garret, for sharing your knowledge with us and giving us the confidence to take this forward!
Since then, his ongoing support, encouragement, and belief in my potential have played a significant role in the salesperson I am today. I genuinely look forward to our training sessions and value the way he continues to push me to perform at my best.
Thank you, Garret, for your guidance, your honesty, and for consistently backing me to achieve more than I thought possible.
Would highly recommend!
His delivery style was clear, engaging, and easy to follow, and the content really hit the mark. What stood out most was Garret’s coaching approach, he was able to draw out thoughtful input from everyone, including some of our more reserved team members.
The sessions have provided a strong foundation for our business moving forward, and I wouldn’t hesitate to recommend Garret to others.
Engaging a dispersed sales force is never easy—especially when running simultaneous training streamed across multiple states—but Garret handled the complexity with confidence and skill. His ability to create an interactive, energetic, and inclusive environment meant that every participant remained engaged, regardless of location.
The feedback from the team was overwhelmingly positive. Many commented on Garret’s unique facilitation style—professional yet personable, structured yet flexible—and how effectively he was able to tailor the training to resonate with our group’s real-world challenges.
I would highly recommend Garret for any organisation looking for a facilitator who can deliver high‑quality training under pressure while still producing fantastic results. His professionalism, adaptability, and delivery truly set him apart.
We especially appreciate his style—how he frames ideas in a way that’s both practical and impactful. It’s not just theory; it’s tools and mindset shifts we can put into action right away. We’re already seeing a solidified shift in the team’s confidence, conversations, and overall approach.
Excited to see what the next two sessions will bring.
What stood out most was how relatable the session was. The content focused on real-world sales challenges and the insights were delivered in a way that made them land differently.
The training challenged thinking, addressed blind spots, and drove important conversations about change and accountability. At the same time, Garret was incredibly engaging and entertaining.
The practical tools and straightforward approach made it easy for the team to see where they can improve and, more importantly, how to implement those changes immediately.
The session was practical, well‑structured, and tailored to our business, giving the team clear frameworks and actionable strategies we can apply immediately. Garret’s ability to simplify complex concepts and turn them into meaningful, usable tools made a huge impact on the group.
If you’re looking for a facilitator who genuinely elevates capability and inspires confidence, I’d highly recommend Garret and the Kona Group. A fantastic experience all round!
Training solutions are available in Sydney, Melbourne, Brisbane, and Australia-wide. Or online.
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