Sales Strategy
When you think about your future Sales Strategy, what keeps you awake at night?
- You have survived the GFC and realise you have to do something different
- You and your sales team are working harder but not getting in front
- Your business is under increased threat from the competition
- Your market is changing and your share is declining
- You need to penetrate New Markets and develop New Channels to Market
- Your people are not capable and/or don’t have the skills to change
- Customers see you as a Product Supplier when you need to be a Value Adding Solution
- You’re poised for growth but not 100% certain how ? There is a possible disconnect between internal departments
- You have been thinking about doing something for a while; know you need to do something, but not sure how or where to from here
Hope Is Not A Sales Strategy
KONA will help you to develop, validate and/or challenge your strategies and action plans including your:
- Value Proposition
- Competitive Strategy
- Key Account Strategy
- Client Retention Strategy
- How to Maximise your Current Resources
- Future Structure and Resource Plan for Growth
- Clarity and Qualify your Target Customers
- Major Bid and Tender Strategy
- Past Successes and Failures Profiles
- Where the Growth Opportunities may exist
- What Skills and Knowledge your people will need
- Product Strategy
- Due Diligence on Future Acquisitions
- A Sales and Marketing Road Map
- Confirm growth opportunities and areas to focus on expansion
Expected Outcomes
- A growth strategy and plan for your business (and / or products) in a clearly defined market or customer segments
- Increase revenues in the specified markets or customer segments
- Increase in return on investment
- To become an leader in your defined markets or customer segments
- Grow with control not ‘Grow Broke’
Contact Us
For more information about how KONA’s Sales Strategy will grow your business please contact Glenn Dobson at Glenn@kona.com.au or 1300 611 288
