Laurence Heron
Laurence has over 20 years experience working at senior management level within Blue Chip corporations across a number of industries in Australia, the USA and the UK as well as previously co founding two successful companies in the medical industry.
He has contributed to the success of a number of organisations including GE, Philips, Siemens, Serono, CR Bard, SCA, Coefficient Systems, Medmark and Stratmark Technologies and for almost a decade was adjunct lecturer in strategic management to the UTS graduate school of management’s capstone MBA course, also assisting groundbreaking research into organisational strategy.
Laurence uses his extensive experience and highly developed business and communication skills to provide strategic consultancy to organisations wishing to improve their capabilities and results. Desired outcomes are achieved with the client through detailed internal and external analysis to develop and most importantly implement practical solutions towards specific value adding objectives.
Laurence’s key areas of specialisation are:
- Strategic Planning and Design
- Corporate and Business Unit Strategy
- Marketing and Product Strategy
- Value chain re-engineering
- Organisational Design and Leadership
- Mergers and Transition Management
- Competitor and Market Intelligence
- Portfolio Management
- Sales and Channel Management